Post Graduate Diploma/Executive Diploma in Food Business Management (PGDFBM/EDFBM)

Food business management is one the much needed aspect of any product’s life cycle. The success or failure of a product, a brand and a company emphasizes the role and effort of the business management team behind it. So for all it becomes necessary to have well learned and trained professionals into this job which can frame or even de-face the reputation of a company. Thus, the Food business management programme by Centre for Food Technology Research and Management (CFTRM), IGMPI has been designed keeping in view the critical nature of this kind of work and role of professionals in this field. The food marketing team has to have specific characters like:

- Ready to take ownership of the product and put effort into its marketing wholeheartedly

- Have appropriate knowledge of the marketing tools to enable positive marketing of the products.

- To be able to handle large teams and interact with technical teams involved in development of the product.

- Have a sharp mind to evaluate prospects for a product and be vigilant of competitor products.

- Have knowledge of the changing face of the industry, new odes of marketing and better methods of reaching the customer.

Food Business Management involves overseeing and coordinating all aspects of a business that deals with food products — from production and processing to distribution, marketing, and sales. It blends principles of business administration with the unique demands of the food industry. The field is demanding in terms of both effort and time a professional puts into developing the market status for its product.

Programme Structure

Module 1: Introduction to Food Business & Food Product Management

Module 2: Principles of Management

Module 3: Food Management

Module 4: Food Sales & Advertising Management

Module 5: Food Industry-Global aspect (US, UK, EU, South East Asia, India, etc)

Module 6: Food Industry: Models and Marketing Research

Module 7: Food Business Economics

Module 8: Food Regulatory Affairs (International Perspective)

Module 9: Consumer Food Market Analysis & Market Segments

Module 10: Business Communication in Food Industry

Module 11: Managing Retailing, Wholesaling & Logistics in Food Industry

Module 12: Digital Marketing and Food Commodity Management

Module 13: Entrepreneurship Development in Food Industry and Management

Module 14: Industry Based Case Studies

Eligibility

Graduate in any discipline is eligible for our Post Graduate Diploma and Certificate Programmes. For Executive Diploma programmes and Professional Certifications, you need to have at least 1 year of work experience.

Programme Duration

The duration to complete this programme is 1 year (Post Graduate Diploma), 6 months (Executive Diploma).

Programme Mode

Registrations are currently open for regular and online both modes.

Examination & Certification

IGMPI follows a credit system based on all learning activities involved in studying for all PG Diploma, Executive Diploma and Certificate Programmes. Each of your modules is equal to 4 credits. To successfully complete the programme, you will have to earn all the credits assigned to your programme.

All the participants are obliged to timely submit completed assessment assignments (during the programme, usually after every module) and appear for an online exam at the end of the programme. After successful completion, the participants will be awarded Post Graduate Diploma/Executive Diploma in Food Business Management by Centre for Food Technology Research and Management, IGMPI. For all the above mentioned modules elaborate programme material, self-assessment assignments and project work details would be provided by the Institute from time to time. Details get updated on the webpage as well.

Placement Assistance & Corporate Relations

The Institute has partnered with many organizations for providing placement assistance to its participants. The robust placement cell comprises of senior level human resources professionals and Talent Acquisition experts which maintains close links with business and industry. We are engaged in promoting the employability of our participants by maintaining good rapport and relation with HR cell and recruiting managers of leading Food and Agriculture companies across the globe. The efforts of our placement cell also include helping with professional resume writing, interview skills & conducting mock interviews etc.

In recent Months the Institute has witnessed more and more participation from professionals working global food giants like Britannia Industries Ltd., Hindustan Unilever Ltd., Kohinoor Foods Ltd. (Satnam Overseas Ltd.), LT Foods Ltd. (Daawat), McCain Foods India Pvt. Ltd., Mondelez India Foods Pvt. Ltd. (Cadbury), Haldiram’s, Mother Dairy, MTR Foods Pvt. Ltd. (Orkla), Nestle India Ltd., Amul, Parle Agro Pvt. Ltd., Venkys India Ltd., Vimta Labs, Nexus Test Labs, PepsiCo India, Patanjali, Heritage Food Ltd., Kwality Dairy India Ltd., KRBL Ltd., etc.

Future career prospects

CFTRM's online programme is a professional programme targeted to cater the food industry needs trained food sales and marketing professionals. The information, guidance, practical training and off programme completion certificate will provide the participant with not one but many opportunities in the industry. This would come true in form of job roles and positions like that of Sales Managers, Marketing managers, Product Managers, Marketing & Sales Head, Supply Chain Executives, Marketing Executives and many more.

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Programme Fee Details

For further enquiries, call or write to us on:
18001031071 (Toll Free -9:00 am to 5:30 pm IST-except on Central Government holidays)/ info@igmpi.ac.in